The Origin Story of moneyXplier®
Bibi Martin, a recognised cash flow expert with two decades of hands-on experience, created moneyXplier® out of deep frustration with a recurring problem she saw among business owners:
They were constantly battling cash flow shortages—a persistent, yet widely misunderstood issue. Traditional financial reports and bank balances weren’t telling the whole story.
While working closely with CEOs, Bibi saw the same pattern: Business owners were making smart decisions—yet cash remained tight. The insights they needed weren’t in their spreadsheets or profit and loss reports. So, Bibi began building cash flow tools in Excel, aimed at revealing the true cash flow situation of a business.
But she ran into two major barriers:
1. Protecting the IP in spreadsheets was difficult
2. Getting CEOs to actually use them—most saw Excel as an accountant’s domain, not a leadership tool
The Solution: moneyXplier®
Determined to make cash flow accessible, actionable, and visually clear, Bibi developed moneyXplier® — a platform specifically built:
To give CEOs and leadership teams a clear and full cash flow picture
To focus on cash flow improvements, not just reporting
To be simple, intuitive, and visually appealing—even for the less tech-savvy
What makes moneyXplier® different?
Designed for business owners, not accountants
Built to solve a real-world problem, not just report numbers
Rooted in 20 years of frontline experience unlocking financial success with CEOs
About Bibi Martin
Recognised cash flow expert
Known for asking the right questions—and delivering results-driven solutions